FEATURE: DATA CENTERS
enter the region first, but also the ones
that are able to prove themselves to be
capable of meeting current and future
customer requirements.
Ensuring environmental
responsibility
Climate change is one of the most important
challenges faced by the world today. As a
power intensive industry, the data center
sector does hold a significant responsibility
in continually looking to develop more
environmentally friendly practices.
Environmental responsibility requires
us to continuously rethink the way we
design and operate data center facilities.
All the while, we must strike a synergy
between sustainability and business goals
if companies are to keep up with capacity
demands and remain competitive.
The continued expansion in APAC presents
operators with a real opportunity to boost
sustainability goals through new builds.
This way, data center firms can address
sustainability and efficiency from the
very beginning, incorporating efficiency
measures from the planning and design
stages, right the way through to construction
and operation. We must strive for absolute
efficiency across all areas of our facility
lifecycles and it is much easier to do so with
new facilities rather than by retrofitting older
data centers.
However, if the industry is to reach the
worthy goal of 100% sustainability, we must
also invest in alternative energy sources
such as solar and hydro-electric power.
Procurement of green renewable energy is
key to drastic reductions in the industry’s
carbon footprint.
This year has thrown a great number of
challenges our way. Yet despite the disruption,
APAC is continuing to be one of the most
exciting regions for hyperscale operators
around the world. Whatever the future has
in store, one thing is certain, APAC is looking
more connected than ever before. •
proactively anticipate and diagnose
infrastructure and network issues to avoid
damaging downtime.
Opportunities abound in APAC
Despite the disruptions we have seen in the
past few months, the APAC and Indian data
center markets, in particular, are proving to
be key areas for growth as large global and
local companies continue to see cities such
as Mumbai and Tokyo as attractive locations
to do business. As such, these regions are
seeing unprecedented levels of business
data volumes that only hyperscale providers
can facilitate. Naturally, this has not gone
unnoticed and APAC data center revenue is
expected to reach US$32 billion by 2023.
With so much demand for connectivity,
competition amongst operators is only set
to become fiercer as firms vie for contracts
with the ever-growing list of enterprises
operating in APAC and India. As we have
seen previously in markets such as Europe
and the US, the most successful data center
operators will not only be the ones that
OPERATORS WHO FAIL TO INCORPORATE
SCALABILITY INTO THEIR PRODUCT
ROADMAPS RISK FALLING BEHIND AND
LOSING ENTERPRISE CUSTOMERS TO
DATA CENTER PROVIDERS THAT ARE
BETTER SUITED TO THEIR NEEDS.
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