Intelligent CIO APAC Issue 26 | Page 15


Endeavour Group selects Complexica ’ s Decision Cloud

“ Given the high degree of operational complexity within our business , the formulation and analysis of these strategies requires software capable of providing our teams with advanced planning , prediction , and optimization functionality to assist their decision-making process and outcomes sought .

Complexica , a leading provider of

Artificial Intelligence software for optimizing sales , marketing , and supply chain decisions , has announced that Endeavour Group Limited has selected Complexica ’ s Promotional Campaign Manager ( PCM ) – which is a module of the Decision Cloud software platform – as its product of choice to enable AI-driven promotional planning and pricing optimization across the Dan Murphy ’ s and BWS network of stores .
The transformational project has commenced with multiple go-lives planned for this financial year and next .
“ Complexica Endeavour is committed to the continual improvement and execution of strategies that can create value for our customers , suppliers and shareholders ,” said Andy Sutton , General Manager , Data Led Transformation at Endeavour Group .
“ After an extended and international evaluation process , we have decided to partner with Complexica to accelerate the development of a world-class promotional planning and optimization capability within our merchandise team , which will be based upon Complexica ’ s award-winning software platform for promotional planning and pricing optimization .”
Endeavour Group operates the largest retail drinks network in Australia across Dan Murphy ’ s , BWS and Cellarmasters stores to name a few .

Australians lose nearly AU $ 300 million to scams in the first half of 2022

Australians have lost AU $ 295 million to scams in the first half of 2022 according to newly released data from the Australian Competition and Consumer Commission ’ s ( ACCC ) Scamwatch .

Aidan Tudehope , Managing Director , Macquarie Government
The total losses from January to June 2022 have more than doubled compared to the first half of 2021 , where Australians lost a combined AU $ 139 million .
While losses to scams have increased exponentially since last year , the total number of scams reported to Scamwatch has decreased by 15 %. During the first half of 2022 , 105,153 scams were reported compared to 124,321 in the first half of 2021 , suggesting scammers are becoming more effective and sophisticated when stealing personal information and siphoning money from fewer attempts . Adrian Covich , Senior Director , Technical Sales , Asia Pacific and Japan at Proofpoint , said :
“ Staying up-to-date with Scamwatch ’ s alerts about active scams circulating can help Australians stay protected . With the data from Scamwatch showing investment scams are continuing to cause devastating losses , we urge Australians to never give out personal or financial information to someone they don ’ t know , whether that ’ s over phone , email , text or the Internet .”
Investment scams were the most financially damaging during the first half of 2022 , causing more than AU $ 219 million in losses compared to AU $ 177 million lost throughout the entirety of 2021 .
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