TALKING business
‘‘ efficiency , for example , aggregating , answering and directing business calls to the appropriate person to make sure they never miss a single important call , even when working remotely . Moreover , the use of Smartphone VoIP applications allows companies to make and receive calls on their business phone numbers remotely , avoiding the need to share personal mobile numbers which can cause data privacy issues .
Deploying in data centers with global footprints gives workspace service providers access to best-of-breed solutions for network services , cloud services , managed services and compliance in each region , ensuring consistent performance for customers across the globe . Through network-dense data centers , latency is significantly reduced , and quality of service is enhanced as hops are reduced during VoIP routing . Private interconnection enables workspace solution providers to bypass the public Internet and enjoy secure , high-bandwidth and lowlatency connectivity to ensure services are uninterrupted .
Retail : driving digital sales and interactions
Even before the pandemic , the retail industry was undergoing transformation . Increases in online shopping , along with consumer expectations for personalized shopping experiences and offers , were compelling retailers to integrate capabilities to ensure a consistent and seamless shopping experience , both online and offline .
The global pandemic is further reshaping interactions between retailers and consumers . One of the most significant behavioral changes in retail is the shift to digital . Based on a survey conducted by Nielsen , 37 % of Singaporeans have increased online shopping activities since the outbreak and 76 % have indicated that they will not return to pre-outbreak online shopping levels .
Increased data traffic needs to be managed effectively to be efficiently transferred and processed so that retailers can ensure a seamless and convenient customer experience . This is driving demand for interconnection , the direct and private exchange of traffic between key business partners . By hosting their data in close
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WITH PRIVATE CONNECTIVITY , HEALTHCARE SERVICE PROVIDERS ARE ABLE TO ACHIEVE REAL- TIME , SECURE COMMUNICATIONS .
proximity to partners and suppliers , retailers can increase the speed of data transfer and make it easier to scale-up during spike periods for digital transactions , as well as transforming customer experiences .
Manufacturing : building an ecosystem for collaboration
COVID-19 has posed new challenges to the manufacturing sector . According to ResearchAndMarkets . com , post COVID-19 , the Global Smart Manufacturing Market is expected to be worth US $ 181.3 billion by 2020 and US $ 220.4 billion by 2025 , growing at a CAGR of 4 % though the estimation for 2020 was down by approximately 16 % when it was compared to pre-COVID-19 evaluations .
Supply chain disruptions and the limited mobility have become key barriers that the industry needs to overcome . Manufacturers have to innovate at speeds they never had to before in order to gain a competitive edge , particularly as markets once again pick up .
Therefore , more and more manufacturers , including Sennheiser , are leveraging automation , cloud and Edge Computing to maximize their data , operations and productivity during this difficult time . They need to capture new data sources and apply local analytics for actionable insights , which makes it essential to re-architect IT infrastructure on globally distributed interconnection platforms .
By directly and securely connecting people , locations , clouds , data and things , private interconnection enables more streamlined multi-party / multi-machine information exchange for greater collaboration .
A robust data center platform gives manufacturers agility , flexibility and scalability to meet evolving demands . With new manufacturing ecosystems developing at the Edge , as manufacturers and their supply chain partners move physically closer , they can more cost-effectively bring products to market faster in ways that best meet their customers ’ needs .
For all of the uniqueness of today ’ s business climate , the impact to enterprise is unlikely to only be short term . With surging demand for interconnection bandwidth , it is undeniable that companies are pushing deeper into Digital Transformation and those who are digital ready can mitigate the impact of future global events , build resilience into their operations and gain competitive advantages . •
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