Intelligent CIO APAC Issue 37 | Page 64

INTELLIGENT BRANDS // Cabling

Beetel confirms Indian distribution deal for cutting-edge cabling solutions

Beetel has announced its strategic distribution partnership with global cabling solutions specialist Derwiser targeted towards manufacturing and supplying ‘ high-quality , durable and reliable ’ products to various IT / Communication Infrastructure requirements .

This collaboration is pitched as aiming to further enhance the availability and accessibility of state-of-the-art cabling solutions to businesses across India . Under the partnership , Beetel will become an authorized distributor of Derwiser ’ s comprehensive range of high-quality cabling solutions , including copper cabling solutions , copper connectivity solutions , fibre cabling solutions and fibre connectivity solutions .
With its extensive distribution network and industry expertise , Beetel will ensure that Derwiser ’ s cutting-edge products reach a wider customer base across various industries in India .
Sapna Gupta , Business Unit Head- Enterprise , Beetel Teletech Limited , said : “ Beetel as part of the umbrella offering is creating complete value propositions for its partners and customers . With our commitment to customer satisfaction and Derwiser ’ s portfolio , we would now have a complete solution from end to end along with other product offerings from Beetel as a single stop shop for Networking / Voice / Data and other Enterprise solutions .
“ This partnership represents an exciting opportunity for us as it would enable us to meet the evolving demands of businesses seeking cutting-edge cabling solutions here in India .”
In a joint statement on the collaboration with Beetel , Shailesh S Bhayade , Sr . Director – Channel , Products and Operation and Debbrata Kar , Sr . Director – Sales & Marketing , Derwiser said : “ Beetel ’ s proven track record and astonishing market reach would greatly strengthen our distribution capabilities here in India . Our durable & reliable product range accompanied by Beetel ’ s extensive market reach would not only augment our growth within the region but would also enable us to empower businesses and foster innovation across the region .”
By joining forces , Beetel and Derwiser are committed towards delivering exceptional value and service to customers seeking reliable , scalable , and advanced cabling solutions . This partnership aligns with Beetel and Derwiser ’ s shared vision of empowering organizations with seamless connectivity solutions that drive efficiency , productivity and innovation . p
Beetel and Derwiser
Beetel Teletech Limited is a leading distribution and manufacturing company in India offering a wide range of products in mobile handsets and accessories , fixed line telephone , enterprise solutions and IT peripherals .
Beetel distributes a host of iconic brands like Apple , Avaya , Polycom , Samsung , Panasonic , SanDisk , Transcend , RADWIN , ZTE , Ruckus , RAD Data Comm , Actelis , AMX and Barco .
Its products and solutions span 35 countries in five continents with a reach across India includes more than 500 distributors , 10,000 retailers and 28 warehouses .
Derwiser is a global cabling manufacturer specialising in solution specific products and technology tough environments and IT Infrastructure . Based in the US , the company has with regional offices in Europe , Singapore and India . It is ISO / IEC , EIA / TIA , ANSI TIA certified , as well as compliant with various country specific standards .
Derwiser products are UL & ETL verified and hold numerous other 3rd party verifications .
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