Intelligent CIO APAC Issue 38 | Page 62

CASE STUDY
Tape Ark
With advancements in digital technologies , Perthfounded and headquartered technology company Tape Ark , which specializes in tape to cloud migration , is liberating these data collections for organizations .
Tape Ark is a technology company that specializes in migrating tape-based data to the cloud .
With the emergence of cloud computing , the company saw the opportunity for a new and innovative approach to data storage and management , developing a unique and scalable technology stack capable of migrating large multipetabyte data volumes sitting underutilized on tape media to the cloud .
Tape Ark ’ s data migration services are used globally in a variety of industry sectors , including media and entertainment , healthcare and life sciences , mining and metals , education and research , the public sector and more .
In the media and entertainment sector , streaming services have seen major television and movie companies rely on Tape Ark to migrate their content archives to the cloud to create new revenue streams .
Once liberated , Tape Ark ’ s customers can generate new knowledge and new revenue streams from multipetabytes of historical data .
With operations in APAC , the US and Europe , Tape Ark has turned to Equinix to advance its digital infrastructure to support the next phase of its expansion – improving the performance of its tape to cloud migration services and meeting local data sovereignty needs .
Guy C . Holmes , CEO and President , Tape Ark , said : “ With advancements in cloud and digital technologies , Tape Ark ’ s customers need to migrate legacy tapes from offsite backup storage vaults to the cloud , which is essential to their future innovation and growth . Not only does it enable them to run powerful AI programs , generate new insights and create new revenue opportunities , but it also reduces the risk of exposure for organizations with sensitive data .
“ To support our global expansion , we require access to world-class , secure hosting of our end-to-end data migration services , which is Equinix .
A vast amount of the world ’ s largest and historical data collections sit idle and inaccessible on tape media because it was one of the cost-effective storage options for organizations since the 1970 ’ s .
“ The Equinix brand is something we want to be associated with and this collaboration provides us with facilities in all the right locations we need , with extremely fast and direct connection to all the major
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