Intelligent CIO APAC Issue 44 | Page 11

NEWS

Rimini Street appoints Gertrude ‘ Trude ’ Van Horn as CIO

Rimini Street has appointed Gertrude

‘ Trude ’ Van Horn as Executive Vice President and CIO .
Van Horn ’ s extensive technology expertise includes senior roles at American Express , JP Morgan , Jo-Ann Stores , Office Depot , Haggar Clothing Company and Victoria ’ s Secret .
Prior to her appointment as CIO , Van Horn served as Senior Vice President and CIO at NCH Corporation where she led pivotal initiatives to revamp their IT infrastructure , refine business processes and champion innovation across the 100 + year-old , billiondollar organization .
“ I was first introduced to Rimini Street in 2013 and was immediately impressed by their expertise , quality resources , and commitment to NCH ’ s success and satisfaction . Rimini Street was an excellent partner for many years and I am delighted to make the move from being a client to now taking on this new challenge ,” said Van Horn .
Rimini Street Executive Vice President and CIO Gertrude ‘ Trude ’ Van Horn
“ As the CIO of Rimini Street , I am doubly excited to share my experience with other business leaders looking for a true IT partner to help them achieve their growth and profitability goals .”
“ Without a doubt , an exceptional IT vision coupled with brilliant execution is imperative to the company ’ s success in both capability and speed ,” said Rimini Street President and CEO Seth Ravin .
“ Trude ’ s wealth of experience and proven track record in leading technology transformations are invaluable assets for our organization .”

SmarTone partners with Infovista to elevate customer experience

SmarTone , the Consumers ’ No . 1 Best

Preferred 5G Network in Hong Kong , has successfully transformed its customer experience and network performance by implementing Ativa – Infovista ’ s cutting-edge automated assurance solution – across its 3G , 4G , 5G and IMS network .
SmarTone says it chose Ativa for its comprehensive assurance capabilities and future-proof technology – highlighted by its cloud-native , virtualized and open architecture .
SmarTone required a solution that not only empowers them to elevate the quality of service and overall customer experience but also drive daily operations with a customercentric approach .
The Ativa solution by Infovista has equipped SmarTone with enhanced monitoring and troubleshooting capabilities , offering valuable insights into voice and data , including intelligence on OTT applications delivered over mobile and 5G FWA ( Fixed Wireless Access ) broadband .
Its flexibility has facilitated the delivery of customized solutions aligned with SmarTone ’ s specific requirements , while its support for Open APIs has enabled seamless integrations with third-party systems , ensuring a smooth export of data and analytics .
Infovista ’ s solution has transformed SmarTone ’ s troubleshooting , enhancing their service and customer experience .
To-Repair ( MTTR ), minimizing trouble tickets and significantly improving overall Customer Experience ( CX ), Net Promoter Score ( NPS ) and customer retention rates .
Moreover , SmarTone says the solution has optimized team efficiency by reducing time and effort spent on operational processes .
Ativa , said SmarTone , provided the data intelligence necessary to optimize and scale their business .
SmarTone reports ‘ tangible benefits ’ in the implementation of Ativa , with the solution being ‘ instrumental ’ in reducing Mean-Time-
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