Intelligent CIO APAC Issue 56 | Page 40

FEATURE : NETWORKS
Partnership pitched as having the potential to revolutionise digital entertainment .
Together , they aim to transform how audiences engage with entertainment in the digital era .
Backed by Eros Innovation , Immerso brings unparalleled resources to the table . Eros Media World boasts a 30 % market share in the Indian film industry , selling 2.7 billion tickets annually and reaching a global audience in the billions . This partnership unlocks the potential to become the world ’ s largest film market for Metaverse engagement .
Jeremy Lopez , CEO , Everdome , said : “ This partnership propels Everdome ’ s vision to merge the Metaverse with AI tools and intellectual property , setting the stage for the creation of interactive , Metaverse-native IP experiences for brands on a global scale . With nearly 50 years of Bollywood history under their belt and a strong commitment to the Metaverse and immersive computing , Immerso is the perfect partner as Everdome steps into its next chapter .”

Immerso , an Eros Innovation company- home to Eros Media and Eros Now , and a global leader in AI innovation and intellectual property ( IP ), has joined forces with Everdome , pioneers in creating interactive Metaverse experiences , to revolutionize digital entertainment .

The partnership combines Immerso ’ s exceptional IP portfolio , featuring an extensive library of over 12,000 film titles , with Everdome ’ s immersive technology .
Swaneet Singh , CEO , Immerso added : “ We firmly believe in the transformative potential of virtual experiences and Web3 in reshaping the way users connect . By combining immersive experiences with AI-powered hybrid content and user-generated creation , we ’ re opening up new possibilities – and we are thrilled to be at the forefront of this innovation alongside Everdome .’’
Immerso is uniquely positioned to lead large-scale innovation in AI , entertainment and the Metaverse . As one of the first AI Intellectual Property ( AIIP ) companies , Immerso owns over a trillion AI tokens and has trained models across all LLM platforms . This foundation ,

Immerso and Everdome partner to drive innovation in the Metaverse through AIpowered experiences

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