FEATURE: PROFILE
PROFILE: Nicola Gerber, Vice President for Asia Pacific and Japan, Fastly
Fastly’ s Asia Pacific and Japan Vice President Nicola Gerber shares insights on leadership, Digital Transformation and how trust and customer focus drive her approach to growth.
In 2018, while leading the enterprise sales team for Cisco Meraki in Asia Pacific, Nicola Gerber faced a challenge that reshaped her perspective on leadership. Internal silos were limiting the company’ s ability to serve customers effectively at a local level.
Together with her regional peers, Gerber worked to create a unified leadership layer to drive greater customer focus, speed, and cohesion across the region. Although she was one of many experienced leaders in the group, stepping forward to drive the change wasn’ t entirely comfortable. Still, she felt the customer impact justified pushing ahead.
By nomination, she was selected to present the proposal to global leadership, who approved it as a pilot. She subsequently took the lead on the initiative,
Nicola Gerber, Vice President for Asia Pacific and Japan, Fastly
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