Intelligent CIO APAC Issue 75 | Page 40

FEATURE
AI can provide the signal, but people provide the context and make the decision. the information it draws from. A sophisticated interface cannot compensate for poor, fragmented or unreliable data.
The same applies to usability. Generating more insights is not inherently valuable if they create another queue of information for employees to work through. The goal should be to make decisions simpler, faster or better informed.
Start with the friction you already understand
Organisations should plan carefully when introducing AI across the business.
The most practical starting point may be a recurring frustration that employees already understand well. Perhaps a report takes too long to prepare, teams spend hours comparing information across systems or operational problems are noticed only after they have already affected sales or customers. Those are concrete problems against which AI can be tested.
Ultimately, the best measure of AI is not how sophisticated the technology sounds, but whether it reduces the time required to answer an important question, helps teams identify a problem earlier or gives people more capacity to focus on higher-value work.
For CIOs, that may be the most useful way to separate genuine operational value from AI for AI’ s sake.
The organisations that get the most from the technology will not necessarily be those deploying it as much as possible, they’ ll be the ones using it to shorten the journey from data to insight to a better decision. •
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