LATEST REGIONAL PROJECT UPDATE
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NEW ZEALAND
Klarna, the AI-powered payments and commerce network, has announced the relaunch of Laybuy in New Zealand. The launch combines a trusted Kiwi brand with the global expertise of Klarna. With over 93 million active users and 675,000 retailers across 26 markets, Klarna’ s platform will enhance Laybuy, making shopping smarter and safer for Kiwi consumers while helping merchants grow.
David Sykes, Chief Commercial Officer at Klarna, said:“ Laybuy has been a significant part of New Zealand’ s retail ecosystem, and its re-launch under Klarna builds on that foundation. Klarna’ s capability and global reach enhance Laybuy’ s offerings, ensuring a platform that prioritizes innovation, reliability and the needs of Kiwi merchants and consumers. Through the re-launch we’ re helping to reignite the retail economy and strengthen New Zealand’ s BNPL sector with innovation, competition and support for local businesses.”
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Laybuy’ s relaunch is already gaining momentum, with many of New Zealand’ s most loved brands – like Mix and Match, PB Tech, Postie and Designer Wardrobe – bringing Laybuy back to their checkouts, providing shoppers with smarter ways to pay.
30 INTELLIGENTCIO APAC www. intelligentcio. com